The Electric Light & Power Company

Our Mission & Our Goals

Every successful production is dependent upon an effective support community to produce at the highest level.  Our goal is to deliver strong creative content in the most cost productive environment.  We team with our clients to match postproduction demands with today’s latest capture technologies in a competitive cost effective conduct. We enjoy a strong reputation in service and inventory and we are ready to utilize all of our talents and experiences for your next production.

Given the current financial climate, the pressures to maximize the benefits from all investments made are evermore pressing. In reviewing and assessing each unique production we challenge ourselves to ensure professionalism. Within the operational fabric of this company, we make every effort to maximize the successful business effect not just for our self-interests but for our clients’ results as well.

* We make every effort to ensure the embedded technological solutions are truly the best resolution to enable the creative demands.  We prioritize our communication with all effective levels of production to clarify and fully comprehend the technical workflow.    

* We successfully match new innovations in technologies, the demands of an expanding postproduction environment and the increasing stress on production budgets at every opportunity. 

* We ensure effective governance in place to oversee each phase from equipment checkout to postproduction delivery.

 

Studios at Las Colinas

The Electric Light & Power Company and The Studios at Las Colinas announce strategic agreement
PRESS RELEASE
DALLAS, TX

The Electric Light & Power Company and The Studios at Las Colinas announce strategic agreement to support all levels and styles of motion picture and television production.

The Studios at Las Colinas - Managed by Muller Entertainment Studios Operations Group, has recently completed a dramatic renovation of the infrastructure of all three Stages, support facilities and common areas. Under the management of Justin Muller, the Studios have undergone an enormous resurrection. Justin and his team have recovered the professional look and operations of the only true studio facility built specifically for motion picture production in Dallas/Ft.Worth. The Studios at Las Colinas is a unique facility built specifically to improve the mechanics of motion picture production.

The Electric Light & Power Company will manage an on-site catalog of grip and electric equipment with an inventory commitment to supply the heaviest demand. This agreement makes available the strength of quality of services that The Electric Light & Power Company is renowned for. The Dallas production community has long awaited the rebirth of Los Colinas as an outstanding facility combined with astonishing equipment services. With the extraordinary Grip/Electric experience that The Electric Light and Power Company brings, the combination offers unequalled competitive price and service support. This team of people and business services will now provide the professionalism to greatly increase production efficiency and reduce costs.

Through this initiative, productions will gain unprecedented advantage to and control of the technical process of film production in an impressive and creative atmosphere.

For more information or inquiries, call The Studios at Las Colinas at 972.869.0700 or The Electric Light & Power Company at 214.630.7228

Inventory Expansion 2009

The Electric Light & Power Company just completed a significant inventory restructure for 2009.  New lights, new grip and rigging and a substantial new inventory of High Definition cameras and accessories. 

Sony F23: The F23 has added an unparalleled level of excitement not just inside our company, but also throughout the industry.  The Electric Light & Power Company, through our subsidiary 4:4:4 Camera, increased stock of DigiPrime Lens, purchased a large variety of batteries for every shooting style, added handheld accessories and monitoring equipment.

PhantomHD:  Opening up a lot of new creative opportunities for our industry, the Vision Research PhantomHD High Speed Camera is rapidly becoming mainstream.  The Electric Light & Power Company has an overwhelming lead in the operation and successful post production of this tool.   We have not only developed the capture and operational on-set workflow, we have constructed a fantastic computer workstation that can uniquely exploit the range of this camera. The PhantomHD website has been created to correspond with the many requests for information I receive.   With the success we have accomplished with the Phantom over the last two years, I enjoy a lot of interest in our camera operations.   The PhantomHD is an exciting camera offering a unique visual experience.  The expertise of the rental house and the proficiency of the camera technicians who are responsible for the workflow, will define the experience.  At 4:4:4 Camera and The Electric Light & Power Company, we take a great deal of pride in the reputation we have earned.  Please review www.phantomhd.com.

International 3-Ton Grip/Electric Truck:  In 2008 we finished the construction of a new 3 Ton package.  We added rigging equipment, quartz lamps and KinoFlo's to the base package.  We worked hard to develop an inventory of equipment that offered significant options for the lighting crew at a very competitive rate.

Peterbilt 4-Ton Grip/Electric Truck:  Sometimes that 3-Ton is just to light weight to get all you want to set, and the big dual axle trucks are just to big for the neighborhood we are shooting in. Most 3-Ton packages are built around a small truck chassis that is perfect for a small lightweight package.  However, there is a lot of demand for a vehicle that can handle a great deal of weight but has a small footprint.    Electric Light & Power just finished construction of a Peterbilt 16 foot 28,500lbs GVW bobtail.  This way we can be small when we have to be, yet deliver all the tools you need on set. 

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| ©2009 The Electric Light & Power Company, Inc.   800.314.2544   michael@electriclight.com